Links to related content automatically populates in the right-hand column.
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Entire site is searchable and results are ranked by relevance.
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Annual subscription via credit card or 30-day free trial available.
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Large corporate purchasers customized via subdomain (company.desktopdiversity.com), Welcome Page, header and site navigation, and Company tab with logo (far right) wich leads to a company-modifiable section.
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Self-assessments created via Asset Manager.
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Content in top page of each section (Fresh, Learn, etc.) auto-populates by filters and rules (content type, date range, random, five most recent, etc.)
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Entire site is managed by non-technical ProGroup content experts.
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Auto-populating Indexes for each content type (articles, case studies, etc.).
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User forums.
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Q&A interface created to give CEO a streamlined interface for interacting with questions submitted on the site. This interface, combined with notification emails being sent to CEO and others upon question submission, allows them to promise a 48-hour response time for questions - a big plus for their subscribers.
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Downloadable .pdfs for each activity.
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Quicktime videos.
Background
ProGroup wanted to create a subscription-based website which would provide advice, discussion forums, off-line activities, forward-thinking content, and eLearning for managers working in diverse workplaces. The biggest challenge? They wanted related content to connect automatically, so if you were reading an article on Work/Life Balance, for example, links to related activities, self-assessments or discussion threads would automatically populate in the right-hand column.
Goals & Requirements
With a relatively small budget for a site of this complexity, and no technical staff on hand to manage the site, ProGroup needed a simple method of managing content on the site and needed pieces of content to be "smart" in how they pointed to each other.
They wanted to allow individual users to purchase accesss online via a credit card, but they also needed to be able to make customized versions for large corporate purchasers.
With their target customer, it was imperative to create an attractive, clean design which would lend itself to self-guided navigation.
Solutions
The Asset Manager was used extensively in this implementation.
http://www.desktopdiversity.com
